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Looking at the larger picture the theory of Audience Needs comes into play. What possessed Sony to provide their very targeted audience(s) a gruesome thing like this? I'm more suprised at Sony thinking that people of the public would actually like to this... it makes me wonder how diverse thier auidence(s) are. To what lengths will thier fans go to celebrate a game. You can people dressed up in Covenant costumes running around the streets of London being killed by journalists armed with guns with purple needles in.
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